Barbados, JetBlue Partner on Wedding Promotion

Image: 02 Beach Club Barbados has been welcomed into the Virtuoso luxury advisor network. (Photo by Brian Major)
Image: 02 Beach Club Barbados has been welcomed into the Virtuoso luxury advisor network. (Photo by Brian Major)
Brian Major
by Brian Major
Last updated: 7:55 AM ET, Thu December 11, 2025

Barbados Tourism Marketing Inc. (BTMI) is launching All Aisles Lead to Barbados, a wedding promotional program, in partnership with JetBlue and five of the island’s premier hotels.

The program rewards eligible couples who choose Barbados for their nuptials with exclusive perks, including JetBlue flights for the bride and groom and a complimentary five-night stay at a partner hotel. Couples may enter the promotion starting today through March 31, 2026, at www.allaislesleadtobarbados.com or www.visitbarbados.org.

Couples must be planning to celebrate their wedding in Barbados with 30 or more guests to qualify. Selected couples who meet the program’s criteria will receive flexible travel dates between January 1, 2026, and March 31, 2027, giving them ample time to plan their island celebration.

The promotion is designed for newly engaged couples and the travel advisors who support them and reinforces Barbados’ position as one of the Caribbean’s most romantic and culturally rich destinations and a year-round choice for weddings, honeymoons and milestone celebrations.

On-island destination management companies will provide couples with resort benefits, elevated planning support, VIP experiences and seamless coordination to ensure every celebration feels personal, effortless and stress-free.

Partner hotels include The Crane Resort, O2 Beach Club and Spa, Sea Breeze Beach House, Waves Resort & Spa, and Wyndham Grand Barbados Sam Lord’s Castle.

“This promotion brings Barbados’ romance story to life in a meaningful way,” said Peter Meyers, director of BTMI USA. “Couples today want destinations that blend beauty, authenticity and ease of planning. This program shows that Barbados is not only stunning, it is effortless, warm and deeply rewarding for couples and their guests.”

“We’re thrilled to team up with Barbados to shine a light on everything that makes the island so one-of-a-kind and unforgettable,” said Stephanie Evans Greene, senior vice president, marketing and brand, JetBlue. “This promotion celebrates what makes Barbados truly special and gives our customers the chance to create new memories with the people they love most.”


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