by Donald Wood
Last updated: 11:50 AM ET, Thu January 13, 2022
Hyatt Hotels Corporation and the Keyestone Group announced plans for China's first Hello Kitty Hotel in Sanya, Hainan.
The hotel will be developed by the Keyestone Group and added to the JdV by Hyatt brand when it opens in 2025 as part of the Sanya Hello Kitty Resort, the first Hello Kitty theme park in Hainan Province.
The hotel will feature 221 rooms and villas adorned with Hello Kitty designs and other well-known and beloved Sanrio characters. Sanya Hello Kitty Hotel will also feature three restaurants and bars, a themed ballroom, a swimming pool and a state-of-the-art spa and fitness center.
"We are delighted to be working with Keyestone Group and are grateful to them for entrusting Hyatt with the first Hello Kitty-themed hotel in this fast-growing market and expand our brand portfolio in China," Hyatt President of Growth and Operations Stephen Ho said.
"We look forward to bringing to life well-loved Sanrio characters in this exciting new project, which will retain a unique identity while providing the JdV by Hyatt brand's signature guest experience that is inclusive, free-spirited and distinguished by heartfelt and joy-driven service," Ho continued.
Guests at the property will also offer seasonal events, activities and menus to celebrate key festivals throughout the year. Keyestone Group was granted access to more than 400 trademark Sanrio characters, many of whom will be featured in the Sanya Hello Kitty Resort and Hotel.
Sanya Hello Kitty Hotel will be the second Hyatt-branded hotel located in Hainan that Keyestone Group has been involved in developing, alongside the award-winning Grand Hyatt Sanya Haitang Bay Resort & Spa, which opened in 2016.
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