AmaWaterways Launches Incentives for Travel Advisor Appreciation Month

Image: Exterior of the AmaMagna on the Danube River (Photo Credit: AmaWaterways)
Image: Exterior of the AmaMagna on the Danube River (Photo Credit: AmaWaterways)
Laurie Baratti
by Laurie Baratti
Last updated: 5:05 PM ET, Thu April 30, 2026

Award-winning luxury river cruise line AmaWaterways is marking Travel Advisor Appreciation Month with a mix of incentives, training opportunities and tempting giveaway prizes to support and reward its valued advisor partners. 

Among the highlights is a $200 e-gift card for each new reservation booked on select “Hot Dates” sailings. The offer applies to bookings made between May 1 and May 31, 2026, with gift cards issued 30 days after deposit and delivered directly to the advisor’s email.

AmaWaterways is also reviving its popular Sell 3, Sail Free offer for 2026. The incentive allows advisors to earn a complimentary cruise after booking three qualifying reservations. The offer applies to bookings made starting May 1 for travel completed within 2026, with redemption opportunities extending through March 2027. Advisors can choose from sailings in Europe, Colombia or along the Mekong, on select FAM departures or openings available within 60 days of sailing.

In addition to booking incentives, the company is once again hosting its Webinar Wednesday series, which runs throughout the month and focuses on helping advisors grow their business. Experts lead sessions on topics such as selling strategies, building group bookings, maximizing FAM opportunities and increasing overall earnings. Advisors who attend all four sessions will be entered into a drawing to win a free seven-night European river cruise for two aboard the line’s flagship, AmaMagna.

“Travel advisors remain at the heart of everything we do, and Travel Advisor Appreciation Month is an important opportunity for us to recognize their ongoing support and partnership,” said Catherine Powell, CEO of AmaWaterways. “These incentives and educational opportunities are designed not only to thank our advisor community, but also to help them grow their business and succeed in an increasingly dynamic travel landscape.”

Webinar Wednesday sessions will include:

“Our travel advisor partners and friends are an integral part of the AmaWaterways family, and we are incredibly grateful for their continued trust and collaboration,” said Kristin Karst, Chief Brand Ambassador of AmaWaterways. “We’re proud to support their success and never lose sight of the vital role they play in creating unforgettable journeys for our guests, not just in May, but all year long.”


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Related Videos

Laurie Baratti

Laurie Baratti

Assistant Editor

Laurie Baratti is an Assistant Editor for TravelPulse. She is a San Diego-based journalist whose work has previously appeared in publications like TravelAge West, SPACE, Modern Home + Living, Montage, and Sandals Life magazines. Travel writing has long been her passion, and she is always looking for excuses to explore the world outside of her native California. Laurie is also a lifelong equestrian, a proud pet-parent, and an underground advocate of the Oxford comma.

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.

Don't Miss These Travel Agent Events and Trainings

Upcoming Event
Selling More with TAP: Unlock the Value of Portugal StopoverMonday, November 9, 2026, 2:00PM EasternJoin TAP Air Portugal and Visit Portugal for an exclusive webinar dedicated to TAP's Portugal Stopover...
Upcoming Webinar
Wildlife, Culture & Warm-Weather AdventureTuesday, November 10, 2026, 2:00pm EasternFrom extraordinary wildlife encounters to vibrant cultures and breathtaking landscapes, discover how...
Upcoming Webinar
Black Friday Is Just the Beginning with ALG Vacations®Wednesday, November 11, 2026 2:00pm EasternJoin ALG Vacations® on November 11 for a special webinar featuring Jacki Marks, Jim Tedesco, and Ben...
Upcoming Event
Selling More with TAP: Unlock the Value of Portugal StopoverMonday, November 9, 2026, 2:00PM EasternJoin TAP Air Portugal and Visit Portugal for an exclusive webinar dedicated to TAP's Portugal Stopover...
Upcoming Webinar
Wildlife, Culture & Warm-Weather AdventureTuesday, November 10, 2026, 2:00pm EasternFrom extraordinary wildlife encounters to vibrant cultures and breathtaking landscapes, discover how...
Upcoming Webinar
Black Friday Is Just the Beginning with ALG Vacations®Wednesday, November 11, 2026 2:00pm EasternJoin ALG Vacations® on November 11 for a special webinar featuring Jacki Marks, Jim Tedesco, and Ben...