Picture Yourself in China, Columbia, or Madrid. You don’t have to imagine it because it can be a reality.
The United States Tour Operators Association
(USTOA) launches the USTOA "Picture Yourself In..." sweepstakes with a chance to win a $10,000 travel certificate
that can be used by the winner and a guest to travel to the winner's choice
of China, Colombia or Madrid with a USTOA member tour
operator.
The trip is being sponsored by affiliated tour
organizations in each respective country, as well as Turkish Airlines and travel insurer Crum &
Forster. Enter by visiting ustoa.com/pictureyourselfin.
The contest is open until October 31.
"USTOA is excited to shine a light on the stylish
aspects of traveling sustainably," said Terry Dale, president and CEO
of USTOA. "When you're purposeful about your purchases, your travel
adventures live on in your everyday life. Imagine pulling a piece from your
closet and immediately recalling the sights, rhythms, tastes, and echoes of a
foreign land."
"Not to mention the people you met — perhaps even the artisans
whose hands carefully crafted what you're about to wear. This sweepstakes
encourages consumers to consider the good they can do when they shop local, not
only at home but around the world," Dale continued. "We're proud that our tour operators showcase
authentic shopping opportunities and help travelers find items to cherish long
after they return home."
To kick off the sweepstakes in a fun and engaging way,
USTOA was on-site at Eastern Market in Detroit, Michigan,
on September 14 inviting shoppers to virtually transport themselves
to China, Colombia and Madrid. Eastern Market is a hidden gem in
the Motor City that sells fresh fruit, vegetables, flowers, clothing and more.
It is reminiscent of a Middle Eastern Souk and offers
much of the same merchandise you will find in the countries that are part of
the sweepstakes.
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