by Donald Wood
Last updated: 11:40 AM ET, Tue May 30, 2023
Carnival Cruise Line announced a new program designed to
provide travel advisors a business growth opportunity, dubbed Your Winning Plan.
The eight-part event and competition series brings experts
from the U.S. Small Business Administration (SBA) and entrepreneurship to help
travel agents build winning business plans to improve track sales and income.
Advisors will also hear from representatives from the Cruise
Lines International Association (CLIA), the American Society of Travel Advisors
(ASTA) and Carnival’s business development team.
The cruise line’s business development team will focus on social
media training, booking tools and developing a strong business plan, including
the opportunity to create and enter their business plan in Carnival’s competition
to be Your Winning Plan’s champion.
“Your Winning Plan emphasizes the win-win partnerships between
travel advisors and Carnival Cruise Line,” Carnival senior vice president Adolfo
Perez said. “Not only will this series personify the spirit of Carnival fun,
but it will demonstrate the partnership value Carnival brings to travel
advisors through real, first-time ever expertise from the Small Business
Administration and renowned entrepreneur Daymond John.”
Your Winning Plan is open to all travel advisors across the
U.S., Canada and Puerto Rico, with events taking place in seven cities, plus an
all-virtual event and the grand finale being simulcast virtually.
The series kicks off on June 23 in San Jose and Detroit,
followed by Las Vegas on July 7, Nashville on July 14, Denver on July 19, Richmond
on July 28, a virtual event on August 5 and the grand finale in Houston, on
September 27.
The competition will choose seven semi-finalists, one from
each event, judged by a panel of experts from Carnival, CLIA and ASTA. In
addition to a $2,500 prize to use toward implementing their winning business
plans, each semi-finalist will receive an all-expenses paid trip to the final
event in Houston to compete to be named Your Winning Plan’s champion and
receive a $5,000 grand prize.
To register, travel advisors must visit GoCCL.com.
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