German Butcher Opens a Bratwurst-Inspired Hotel

Image: Bratwurst and sauerkraut on a plate. (photo via iStock / Getty Images Plus / GeorgeDolgikh)
Image: Bratwurst and sauerkraut on a plate. (photo via iStock / Getty Images Plus / GeorgeDolgikh)
Alex Temblador
by Alex Temblador
Last updated: 2:05 PM ET, Sun January 27, 2019

Following the news that Hilton London Bakeside is introducing a luxury vegan suite to the market is a story in Germany about a butcher who opened a bratwurst-inspired hotel.

Located in Rittersbach, Germany, the hotel is called BB&BB, which stands for Boebel Bratwurst Bed and Breakfast. Butcher Claus Boebel designed the seven-room hotel in a way that would entice travelers to experience northern Bavaria's most popular dish, bratwurst.

"Our slogan "sleeping under a Bratwurst sky" is not just a marketing slogan but actually for real, so that when I look up from the bed I see sausages," Boebel said, according to 10 daily.

Bratwurst hanging from the ceiling isn't all guests at BB&BB will see. The wallpaper features all kinds of scrumptious cuts of meat, and guests can lay their head on a bratwurst-shaped pillow at night. The room numbers are printed on butcher's knives and the headboards on the beds have the outlines of pigs.

Even the soap in the bathroom is designed to look like a sausage!

"This is the absolute bratwurst heaven and I love that," Claus Boebel told Reuters. "I wanted to get a bit of holiday feeling in my house and ... make the bratwurst attractive for the whole world."

A stay at the property is about $160 per night and includes breakfast with, you guessed it, bratwurst.

If the meaty breakfast isn't enough, guests can always go to the on-site Wurstaurant, which has sausage-related dishes, including sausage ice cream.


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Related Videos

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
Sani/Ikos Group: Luxury Beachfront Resorts in Greece & SpainTuesday, July 28, 2026
2:00pm Eastern
Join us for an exclusive webinar introducing Sani/Ikos Group, a collection of luxury beachfront...
Upcoming Webinar
Asia Travel That SellsWednesday, July 29, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse for an in depth webinar on Asia travel. Explore...
Upcoming Webinar
Close to Home, Big Opportunity: Selling Today's Domestic Travel TrendsThursday, July 30, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse for a webinar exploring the growing demand for...
Upcoming Webinar
Sani/Ikos Group: Luxury Beachfront Resorts in Greece & SpainTuesday, July 28, 2026
2:00pm Eastern
Join us for an exclusive webinar introducing Sani/Ikos Group, a collection of luxury beachfront...
Upcoming Webinar
Asia Travel That SellsWednesday, July 29, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse for an in depth webinar on Asia travel. Explore...
Upcoming Webinar
Close to Home, Big Opportunity: Selling Today's Domestic Travel TrendsThursday, July 30, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse for a webinar exploring the growing demand for...