Boutique luxury cruise line SeaDream Yacht Club
has named Kari Tarnowski vice president of marketing.
She will head up all of SeaDream’s marketing
efforts globally, including digital, advertising, and brand positioning, as
well as the company’s global marketing strategy development and execution.
“We’re thrilled to welcome Kari to the SeaDream
Family,” said SeaDream’s Andreas Brynestad. “Kari’s extensive background and
proven track record of success from luxury brands and the cruise industry makes
her a perfect fit for our team and the SeaDream brand.”
Kari Tarnowski joins SeaDream as vice president of marketing. (Photo Credit: SeaDream Yacht Club)
Tarnowski brings more than 30 years of cruise
and travel industry experience in marketing, brand, revenue management, sales
and reservations. Over the past two decades, she has held senior marketing
roles at companies including Crystal Cruises, Regent Seven Seas Cruises and
Silversea, and also was part of the launch team for Hotels.com in 2002.
“I am truly excited to join a one-of-a-kind
company like SeaDream. For me, this feels like coming home. I am returning to
my roots in cruising, in a company with huge potential for further growth,”
Tarnowski said. “The joy of cruising, for me, is in yachting. Small-ship
experiences where the crew know your name and your favorite drink on the first
day. Nothing can match the unique experience like that.”
Tarnowski is a graduate of Vanderbilt
University and resides in South Florida with her two sons. She will start at
SeaDream on Feb. 12, and report directly to Andreas Brynestad.
Tarnowski's appointment is the latest in a
series of new senior and key appointments in SeaDream Yacht Club. Recent
additions include Bob Becker as vice president-guest development, Mark Schmitt
as sales director-UK and Ireland, and Rune Thomas Ege as senior vice president
of communications.
“Welcoming Kari to SeaDream Yacht Club is a
testament to our dedication to assembling a team of industry experts who share
a collective commitment to elevating the standards of luxury cruising. Kari
joins us in a time of growth, and her extensive experience perfectly aligns
with our vision,” Brynestad said.
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