by Natasha Lair
Last updated: 9:25 AM ET, Fri April 17, 2026
The Travel Corporation (TTC) is restructuring its Specialist & Adventure division in North America, bringing three of its niche brands under a single leadership model as it looks to scale operations and strengthen support for travel advisors.
Guy Young, CEO, Specialist & Adventure, North America at TTC (Photo Credit: LinkedIn)
The new model brings African Travel, Brendan Vacations and Lion World Travel under one leadership framework, while maintaining their distinct market positioning.
Guy Young, based in New York City, has been appointed CEO, Specialist & Adventure, North America, reporting to Alastair Campbell.
According to Young, the shift comes at a time of increased investment across the division.
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TTC said each brand will retain its own identity, with dedicated sales, marketing and contact centre teams remaining in place.
“The travel trade remains at the heart of our business,” said Young in a statement.
“Bringing these brands together under one leadership structure allows us to work more closely behind the scenes, sharing expertise, scaling what works and investing more effectively across the portfolio.
“That means we can continue to raise the bar on the experiences we deliver for our guests, while giving our trade partners even greater support, consistency and confidence as we grow.”
Catherine Reilly will continue in her role as Managing Director of Brendan Vacations.
Catherine Reilly, Managing Director Ireland at Brendan Vacations (Photo Credit: Linkedin)
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Whitney Ramirez has joined the division as SVP, sales, overseeing sales and contact centre operations across all three brands. She previously served as SVP, sales, North America for TTC Tour Brands.
The restructuring also includes a leadership departure. Sherwin Banda will leave the company.
PHOTO: Whitney Ramirez of Trafalgar & Brendan Vacations poses with a pair of Travvys. (photo by Alexia Adana)
“Sherwin has played an important role in the growth of African Travel and has been a highly respected leader across the business. We thank him for his contribution and wish him every success in the future,” said Young.
TTC said the new structure is intended to support continued growth while allowing each brand to maintain its distinct position in the market.
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