Cruise & Cruise Line

Oceania Sets New Single-Day Booking Record

Image: This rendering shows The Grand Dining Room on Oceania's new Vista. (Photo via Oceania Cruises)
Image: This rendering shows The Grand Dining Room on Oceania's new Vista. (Photo via Oceania Cruises)
Janeen Christoff
by Janeen Christoff
Last updated: 3:57 PM ET, Fri September 17, 2021

Everyone wants to book a cruise at the moment, or at least that is what Oceania Cruises is discovering.

The cruise line just set its highest ever single-day booking record. The new record surpassed the old one by 60 percent, and it was driven, according to Oceania, by the introduction of a new ship and its itineraries over half a year.

Oceania is scheduled to welcome Vista in April of 2023, and future guests are excited about the potential sailings.

Vista voyages opened for sale on September 15, 2021, at 9 a.m. eastern, and by 10:30 a.m., the number of bookings had surpassed the company's most recent record which was set in March 2021.

"The tremendous wave of bookings we saw on the day we opened sales for Vista underscores the extraordinary demand for our acclaimed small ship, destination-focused vacations," stated Bob Binder, president and CEO of Oceania Cruises.

Oceania opened up 18 voyages on the Vista from April 2023 through November 2023 with itineraries ranging from 10 to 24 days and fares from $5,299 per guest to $32,199 per guest. The most popular sailings are the British Isles and Canada, the Mediterranean, Holy Lands and Panama Canal.

"We are seeing exceptional demand from both our loyal Oceania Club repeaters and new-to-brand guests who are attracted to Vista's new restaurants and culinary concepts, residentially styled staterooms and suites, and unique itineraries that present the destinations from a new perspective," stated Binder.

Nearly half of the available inventory for Vista's initial sailings is sold out. According to Oceania, virtually all of the top-tier Owner's, Oceania and Vista suites along with the newly introduced solo concierge veranda staterooms have been booked.


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