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It's just a darn shame that Cupid's arrow doesn't come with a couple of coupons or a wad of cash.
Travel website Hipmunk has scoured its information to deliver what is like a figurative chocolate box of details.
Inside, rather than delicious chocolate nut clusters, you will find a bunch of those candies nobody really wants to eat. In this case, it's the realization that you will indeed be paying more in regards to Valentine's Day travel.
READ MORE: How to Spend Valentine's Day in NYC
That and far more can be found at Hipmunk's page entitled "The Price You'll Pay For Love This Valentine's Day."
Here are some of the things we found to be most intriguing from what is an otherwise treasure trove of info that leads to just one conclusion: Being in love is expensive-roughly 25 percent more expensive in respects to hotel accommodations.
For starters, Hipmunk provides a list of the top cities across the nation that experience a dramatic rise in hotel prices for this very special day when we celebrate love.
Reno, like that acquaintance you never thought in a million years would show up to the party, ends up busting through the door and announcing itself with a 30-pack of domestic beer.
Who, we have to ask, invited Reno?
New York, Las Vegas and the romantic confines of New Orleans are understandable. However, we never thought Reno would stick out its figurative chest and proclaim its confidence by way of raising prices from $68 to $146.
READ MORE: Expedia Study Reveals Americans' Attitudes Toward Travel, Romance
Thankfully, we don't have to beat ourselves up for the reason behind the rise in rates. Hipmunk explains: "Reno is something of a mecca for those wishing to engage in 'anti-Valentine's Day' activities: the city offers a Vampire pub crawl (for 'those who think V-Day sucks'), as well as a slew of discounted gambling and drinking options."
One graph that we absolutely adored, so much so we may want to take it to Reno for Valentine's, is the following that highlights something you already know.
As you can see, there are some annoying people, roughly two percent, who book travel for the big day at some point in January.
But most of us don't really get the ball rolling until we look down at our phone and exclaim with a colorful expletive that it's almost Valentine's Day.
The hotel industry-like restaurants, florists and every other facet of romance-know this, and that is why we will pay a bit more for love.
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