Avoya Holds First-Ever Land Forum in Fort Lauderdale

Image: PHOTO: Pool at the Westin Fort Lauderdale Beach Resort. (Photo via Westin Fort Lauderdale Beach Resort)
Image: PHOTO: Pool at the Westin Fort Lauderdale Beach Resort. (Photo via Westin Fort Lauderdale Beach Resort)
TravelPulse Staff
by TravelPulse Staff
Last updated: 3:03 PM ET, Wed August 21, 2019

WHY IT RATES: Agencies will be able to take advantage of product and sales education and networking opportunities with more than 50 land and destination supplier representatives. -Janeen Christoff, TravelPulse Senior Writer


Avoya Travel, one of the travel industry's most innovative brands, will host its first-ever Land Forum. Held at the Westin Fort Lauderdale Beach Resort August 27-29, 2019, the event will offer Independent Agencies in the Avoya Network product and sales education and networking opportunities with more than 50 land and destination supplier representatives.

Avoya introduced the Land Forum to support its commitment to the resort vacation market and its preferred partners. Avoya first announced its expansion into resort offerings in 2018 as part of the company's greater Avoya 2025 growth plan. Avoya is now investing even more in new supplier relationships, an increased marketing presence, new education for Independent Agencies and more opportunities for Network members to experience resort products.

The three-day Land Forum is designed to increase Independent Agency knowledge of land products, as well as provide new land partners the opportunity to engage with Avoya and build stronger relationships with Independent Agencies in the Avoya Network. Highlights include key notes from Paula Hayes, Vice President of Globus family of brands and Robyn Basso, Senior Director at Hawaii Visitors and Convention Bureau, among other travel leaders. The event offers Independent Agencies educational workshops, supplier and peer-to-peer panels, general sessions, a tradeshow, specialist certification courses and valuable networking. Attendees have the option to participate in Turtle Trek, Avoya's charity event in partnership with Atlantis, Paradise Islands and the Sea Turtle Overnight Protection Organization that helps safely release newborn sea turtles to the ocean's edge.

The event is optional and open to all Independent Agencies in the Avoya Network, especially those interested in growing their land business knowledge and sales. Avoya is excited to welcome its sponsor partners including Apple Leisure Group; Atlantis, Paradise Islands; Club Med; Globus family of brands; Hawaii Visitors and Convention Bureau; Las Vegas Convention and Visitor's Authority; Playa Hotels and Resorts; Sandals Resorts; and VAX VacationAccess. Other participating suppliers range from destination tourism boards and resort brands to tour operators and activity and excursion providers.

"Avoya Travel is thrilled to welcome supplier partners and Independent Agencies to the first-ever Land Forum to promote relationship building and help generate more Shared Success," said Jeff Anderson, Co-President of Avoya Travel. "As we continue to grow our industry-leading vacation platform, Avoya Travel is forging stronger partnerships, making more resort vacations available to travelers and accessing new customer bases for Avoya Network members to grow their travel businesses."

Avoya is already planning a second Land Forum in 2020. Avoya is dedicated to building its resorts and land vacation business, growing partnerships and providing high-quality education so Independent Agencies can create memorable land vacations at the best value for new and existing clients.


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