Preferred Hotels & Resorts Adds 19 New Member Properties

Image: Boar's Head Resort, Charlottsville, VA (Photo Credit: Preferred Hotels & Resorts)
Image: Boar's Head Resort, Charlottsville, VA (Photo Credit: Preferred Hotels & Resorts)
Noreen Kompanik
by Noreen Kompanik
Last updated: 2:20 PM ET, Tue April 29, 2025

The world’s largest independent hotel brand, Preferred Hotels & Resorts, welcomed 19 new member properties to its global portfolio between January 1 and March 31, 2025.

“We are delighted to welcome these 19 exceptional properties to our global portfolio in the first quarter of 2025,” said Lindsey Ueberroth, CEO of Preferred Hotels & Resorts, in a statement. “This strategic expansion in 12 countries highlights our commitment to providing a diverse range of luxury experiences that cater to every type of traveler, and it serves as a strong foundation for continued growth and momentum throughout the year.”

New Preferred Hotels & Resorts

Andronis Luxury Suites

Perched high above the cliffs of Santorini, Andronis Luxury Suites, part of the Legend Collection, will unveil a comprehensive transformation in May 2025, with 39 elevated suites and villas, a new Greek-style Taverna and upgraded Mare Sanus Spa along with two private infinity pools and hot tubs.

Boar’s Head Resort

Part of the L.V.X. Collection, the 168-room resort in Charlottesville, Virginia, is set against the backdrop of the Blue Ridge Mountains within 600 acres of picturesque countryside, featuring the newly restored 19th-century Birdwood Mansion and activities like falconry, axe-throwing, hiking, golf and racquet sports.

Hotel Convent de las Missio

Housed in a former 17th-century convent, the L.V.X. Collection adults-only boutique hotel in Palma de Mallorca offers 27 minimalist guestrooms and suites, an exclusive spa and rooftop terrace and solarium.

NÓR Hotel & Spa-Lifestyle Collection 

The name stands for Nature, Origin and Refuge, ideal for this serene wellness retreat set amongst the Itapetinga Mountains of São Roque, Brazil. The Lifestyle Collection property with a minimalist Nordic style features 33 suites with a private deck and fireplace.

The Archipelago

This beachfront respite on the shores of Taiwan’s Wushih Harbor, The Archipelago, showcases 285 spacious luxury rooms with balconies offering panoramic mountain and sea views. Part of the Lifestyle Collection, the ocean shapes every aspect of the guest experience.

Other member properties include:

  • Al Habtoor Palace – (Budapest, Hungary) – Legend Collection
  • Armani Hotel Milano – (Milan, Italy) – Legend Collection
  • Bellerive Lifestyle Hotel – (Salò, Italy) – Lifestyle Collection
  • Das Edelweiss Salzburg Mountain Resort – (Grossarl, Austria) – Legend Collection
  • Elevation Convening Center & Hotel – (Montgomery, Alabama) – Lifestyle Collection
  • Hotel Château Gütsch – (Lucerne, Switzerland) – Lifestyle Collection
  • Hotel Granados 83 – (Barcelona, Spain) – Lifestyle Collection
  • Hotel Phoenix Centennial Yards (Atlanta, Georgia)
  • Las Brisas Merida – (Merida, Yucatan, Mexico) – Lifestyle Collection
  • Opera Hotel Bosphorus – (Istanbul, Turkey) – Lifestyle Collection
  • OROS LUXURY BEACH RESORT – (Rethymno, Greece) – L.V.X Collection
  • PGA National Resort – (Palm Beach Gardens, Florida) L.V.X Collection
  • The Cooper – Legend Collection; Residences – (Charleston, South Carolina)
  • The First Musica – (Rome, Italy) – L.V.X Collection

For a limited time only, new and existing members of I Prefer Hotel Rewards will earn 2,500 bonus points on eligible stays at any of these participating new member properties. Valid on bookings made by June 30, 2025, for stays between now and September 30, 2025.

Travel advisors booking client stays via GDS should use the “PH” and “PV” codes.


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