Our previous blog covered three of the most important trends that are currently shaping the river cruise industry. Now, we focus on the remaining three.
Food and wine has become a major part of the travel experience for seasoned travelers and first-timers alike. AmaWaterways has always put a priority on exquisite chef-prepared cuisine paired with fine wines.
These days, healthy, organic and all natural eating seems to be on the rise. With a goal of meeting and exceeding guest expectations, AmaWaterways offers whole grain breads, vegetable-forward menus, cage-free eggs and a wide range of gluten-free and low sodium items.
Also widely popular, wine-themed cruises. Based upon the popularity of this growing segment, in 2019, AmaWaterways we will offer 64 Wine Cruises.
Recently, we've all seen numerous resorts, theme parks and cruise ships take a bigger stance of respecting the environment.
To minimize their fleet's carbon footprint, AmaWaterways' modern river cruise ships have far more fuel-efficient engines to power the vessels, LED lighting onboard and insulated windows that reduce heating and cooling energy needs.
The award-winning cruise line is also replacing plastic straws with paper ones and continuing to evaluate other opportunities to reduce overall plastic consumption onboard their ships.
Another thing once again gaining more value in the industry, travel advisors. As more travel advisors opt to be home-based, they may not be as visible to the public as in the past, but they are flourishing and doing very well, particularly in the luxury travel category.
To support this trend, AmaWaterways continues to invest heavily in online education, familiarization trips and in-person training of their travel industry partners. They design the company's marketing and communication programs to be a true partnership with travel advisors, helping them and us to find the right clients and ensure they are matched with the river cruise experience best suited to their needs.
For more on current travel trends and AmaWaterways, visit their blog page here.
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