Cuba Continues to Be a Lucrative Travel Market

Image: Cruise lines operating from the United States will bring more than 586,000 passengers to Cuba on at least 344 scheduled sailings between 2017 and 2019. (photo via Flickr/Pedro Szekely)
Image: Cruise lines operating from the United States will bring more than 586,000 passengers to Cuba on at least 344 scheduled sailings between 2017 and 2019. (photo via Flickr/Pedro Szekely)
Mia Taylor
by Mia Taylor
Last updated: 3:09 PM ET, Tue February 20, 2018

Thanks in large part to the growing number of cruises visiting the island, Cuba is set to become a $2.2 billion travel market.

Miami-based Norwegian Cruise Line alone could deliver an additional 15,488 passengers to the island as part of nine new itineraries between 2017 and 2019 that include Cuba, according to Cubatrade.org.

During the same time frame, cruise lines operating from the United States will bring more than half a million passengers to Cuba on at least 344 scheduled sailings, a figure which includes the Norwegian Cruise travelers.

It is estimated that all of those trips and visitors will translate into more than $781 million gross revenues for the cruise companies, as well $83 million spent on the island itself by cruise passengers. Finally, the cruises will bring in at least $22 million in port fees for Cuba.

The airline industry also stands to benefit from the Cuba-bound cruise boom in the form of more than $235 million derived from people flying to Florida to participate in the sailings. Hotels, restaurants and ground transportation meanwhile are also likely to see more than $100 million in associated business.

Cubatrade.org reported the three largest cruise lines, through their various brands such as Oceana Cruises, Azamara Club Cruises, Regent Seven Seas Cruises and Holland America Line, among others, have about 344 itineraries combined that include port calls in Cuba for 2017 through 2019.

The largest three cruise lines serving the destination include Miami-based Norwegian, Carnival Corporation, and Royal Caribbean.

If all of those ships were to sail at capacity, the number of visitors arriving in Cuba would reach the organization's estimate of more than 586,000 travelers.


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Mia Taylor

Mia Taylor

Senior Editor

Mia Taylor is an award-winning journalist who has two decades of experience. Most recently she worked as a staff writer for America's largest digital publisher DotdashMeredith, where she contributed stories on a daily basis to four of the company's most iconic brands - Parents,Real Simple, Better Homes & Gardens, and Health. Her work has also appeared in Travel + Leisure, The Boston Globe, The San Diego UnionTribune, Westways Magazine, Fortune, and more.

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
Future Leaders in Travel: Meet Our Supplier PartnersFriday, September 11, 2026
2:00pm Eastern
The Future Leaders in Travel conference brings together an exciting group of emerging travel...
Upcoming Webinar
Let's Sell Luxury TogetherMonday, September 14, 2026
2:00pm Eastern
Luxury travel continues to evolve, creating exciting new opportunities for advisors to elevate their...
Upcoming Webinar
Greenland Uncovered: Selling the Arctic's Best-Kept Secret with HXTuesday, September 15, 2026
2:00pm Eastern
Towering icebergs, colourful Inuit communities, the Midnight Sun, and a UNESCO-listed icefjord —...
Upcoming Webinar
Future Leaders in Travel: Meet Our Supplier PartnersFriday, September 11, 2026
2:00pm Eastern
The Future Leaders in Travel conference brings together an exciting group of emerging travel...
Upcoming Webinar
Let's Sell Luxury TogetherMonday, September 14, 2026
2:00pm Eastern
Luxury travel continues to evolve, creating exciting new opportunities for advisors to elevate their...
Upcoming Webinar
Greenland Uncovered: Selling the Arctic's Best-Kept Secret with HXTuesday, September 15, 2026
2:00pm Eastern
Towering icebergs, colourful Inuit communities, the Midnight Sun, and a UNESCO-listed icefjord —...