Club
Med, the global hospitality leader renowned for pioneering the now-popular
all-inclusive concept, recently announced that it broke its own records by achieving
over $2 billion in international Business Volume in 2023. Now, based on new insights, it's willing to wager that 2024 is going to shape up to be just as successful.
For the global
company, last year was one of remarkable resilience and notable accomplishments,
characterized by robust expansion and monetary success. Club Med’s year 2023 results
have strengthened the group’s market leadership in providing unparalleled Snow
and Sun vacations results, as well as laid the groundwork for a strong outlook
in 2024.
Commenting on the
company’s 2023 performance, Rachael Harding, CEO of Club Med ESAP Markets, said,
"Club Med's exceptional results are a testament to our market leadership
in premium, all-inclusive holidays, especially in our mountain Resorts.
Embracing our refreshed brand identity and campaign, 'That's l'Esprit Libre',
we will continue to create experiences that allow our guests to disconnect from
the worries and mental burden of everyday life to fully embrace the present.
This will be achieved through doubling down on the essence of holidays with
Club Med where well-designed spaces, curated sports and activities, signature
festive ambience and our international team of G.O.s are synonymous with our
premium all-inclusive program. With a robust expansion plan, Club Med is
well-positioned to cater to the travelers of today and tomorrow."
Using some of its most promising performance indicators, Club Med has gathered
valuable insights into prevailing travel trends and guest preferences, which
will work to inform the company’s strategic business decisions in the months ahead.
Some of the trends
Club Med identified are:
- The reinforcement of Club Med’s leadership
in premium, all-inclusive vacations
- A commitment towards sustainability
and eco-tourism
- The strong appeal of snow getaways
- The embracing of mountain escapes in summer
Peering toward the
rest of 2024’s and beyond, Club Med remains steadfast in its ambition to become
the most sought-after vacation lifestyle brand around. As such, it is poised
for dynamic growth and ongoing expansion, with plans to introduce several new properties
in key destinations around the world.
Some of Club Med’s
most exciting new openings and renovation projects include:
- Renovation: Club Med Phuket,
Thailand (2024)
- New Eco-Chic Resort: Club Med
Borneo, Malaysia (2025)
- New Exclusive Collection Property:
Club Med Gramado, Brazil (2025)
- New Beach & Safari Resort:
Club Med South Africa Beach & Safari (2026)
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