UNWTO Launches Tourism of Tomorrow Challenge

Image: PHOTO: Hotel employee wearing a face mask. (photo via 101cats/iStock/Getty Images Plus)
Image: PHOTO: Hotel employee wearing a face mask. (photo via 101cats/iStock/Getty Images Plus)
Janeen Christoff
by Janeen Christoff
Last updated: 4:27 PM ET, Wed July 29, 2020

United Nations' World Tourism Organization (UNWTO) and Sommet Education, the group encompassing Ecole Ducasse, Glion, and Les Roches have put forth a challenge to help rescue the hospitality industry.

The Tourism of Tomorrow Challenge is looking for idea submissions that identify ways in which the hospitality industry can accelerate its recovery while also promoting inclusivity and sustainability. The underlying theme is that of changing the way we see and experience tourism in a post-COVID-19 world.

A committee of experts will review all of the submissions and grant scholarships for the top 30 ideas. Of the 30 ideas, three will receive funding. Recipients receive scholarships to 15 different programs in hospitality, culinary and pastry arts management, (Bachelors, Masters, MBAs) offered at the world-class academic institutions of Sommet Education: Glion Institute of Higher Education in Switzerland and London, Les Roches Crans-Montana in Switzerland, Les Roches Marbella in Spain and Ecole Ducasse in France.

The competition will focus on four different categories:

-Luxury travels, goods and services

-Hotels and hotel-related operations: small to medium-size properties, family businesses

-Food and Beverage: restaurants, catering, delivery services and retail

-Smart Real Estate: small to medium-size properties and family businesses

The competition is open now and will close at the end of August.


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Janeen Christoff

Janeen Christoff

Executive Editor - AGENTatHOME | TravelPulse Content Strategy

Editor Executive Editor - AGENTatHOME | TravelPulse Content Strategy true [email protected] 9088 14744 Janeen Christoff caught the travel bug while living in London, England. After two years on the road, she settled in Los Angeles and focused her writing on

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