ASTA Makes Big Moves in China

The American Society of Travel Agents (ASTA) announced it has signed a memorandum of cooperation with the Guiyang Tourism Association Travel Agency Branch (GYTA) at the 2017 China Summit.

By reaching the agreement, the ASTA and GYTA will help boost the tourists exchange and other business cooperation between members, including establishing contacts and meetings, exchanging contact details, working together on tourism promotional activities, organizing study trips for travel operators and more.

The ASTA and GYTA will also provide each other with support in solving any problems in the establishment of contacts and conclusion of new business partnerships. Each association will work together to review achievements and the establishment of subsequent goals.

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The deal between ASTA and GYTA will be effective for one year, but they will be able to extend the partnership if interested. The memorandum is a huge move for both parties and a step forward in the tourism relationship between the American and Chinese organizations.

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