Hawaiian Airlines Introduces Free Inflight Wi-Fi Powered by SpaceX’s Starlink

Image: Hawaiian Airlines flight. (Photo via Hawaiian Airlines)
Image: Hawaiian Airlines flight. (Photo via Hawaiian Airlines)
Laurie Baratti
by Laurie Baratti
Last updated: 5:15 PM ET, Sun February 11, 2024

Hawaiian Airlines is revolutionizing the inflight experience by launching free Wi-Fi services powered by SpaceX’s Starlink this week, becoming the first major U.S. carrier to offer the satellite-based system on board commercial flights.

“SpaceX has really cracked the code—literally, in terms of the technology—to be able to deliver a wide bandwidth of very high-quality connectivity to an airplane with a global reach,” Peter Ingram, Hawaiian Airlines’ CEO, told CNBC.

The move by Hawaiian Airlines marks a significant advancement in the airline industry's efforts to provide high-speed connectivity to passengers during flights. JetBlue Airways currently offers free Wi-Fi on board, and Delta Air Lines introduced complimentary internet access for its loyalty program members last year.

Hawaiian Airlines boasts an extensive network of routes traversing the Pacific Ocean, connecting Hawaiian and mainland U.S. cities with such overseas destinations as Japan, Australia, New Zealand and others. The fresh implementation of Starlink-powered Wi-Fi will enable passengers to enjoy seamless connectivity and enhanced in-flight experiences.

“It really feels like an experience that should not be possible when you get on a commercial airline flight. And you’re able to connect to the internet and experience it in a way that’s similar, if not better, than what you can experience in your own home,” said Chad Gibbs, SpaceX’s Vice President of Starlink Business Operations.

“We now have a totally different paradigm, which is that we have incredible amounts of capacity and bandwidth that we can bring to the plane,” he added.

Hawaiian, which did not previously offer in-flight Wi-Fi at all, initially began collaborating with SpaceX when it signed an agreement back in April 2022. The aim was to leverage the Starlink network, which constitutes more than 5,000 satellites that sit in low Earth orbit and presently provides internet service more than 2.3 million global customers, to deliver reliable inflight Wi-Fi. .

Neither company has disclosed the value of their deal, nor what it must have cost to install aviation-specific Starlink terminals on board Hawaiian Airlines' its fleet of aircraft, but Ingram did note that, “the costs of this have gone down from what the early Wi-Fi systems were.”

He also emphasized the potentially transformative impact of offering Starlink-powered Wi-Fi on flights, stating, “We think it is really going to set an entirely new standard for connectivity on airplanes.”

Hawaiian Airlines did confirm that the deployment of Starlink terminals on its Airbus A321 aircraft is already underway, with six installations completed so far. The airline plans to equip a total of 18 A321 jets and 24 A330 aircraft with Starlink technology throughout the year.

The two companies originally intended to start installing the Starlink terminals aboard Hawaiian’s fleet in 2023, but SpaceX found that more time was needed to launch additional next-generation Starlink satellites into orbit and achieve approval from the Federal Aviation Administration (FAA) before work could begin.

 


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Laurie Baratti

Laurie Baratti

Assistant Editor

Laurie Baratti is an Assistant Editor for TravelPulse. She is a San Diego-based journalist whose work has previously appeared in publications like TravelAge West, SPACE, Modern Home + Living, Montage, and Sandals Life magazines. Travel writing has long been her passion, and she is always looking for excuses to explore the world outside of her native California. Laurie is also a lifelong equestrian, a proud pet-parent, and an underground advocate of the Oxford comma.

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