by Sarah Kuta
Last updated: 10:45 AM ET, Wed August 13, 2025
Oceania Cruises and Regent Seven Seas Cruises have added Diamonds International to their onboard offerings.
Debuting on Oceania Allura, the upscale retailer will offer a full-scale luxury retail experience, including lifestyle brands, timepieces and a selection of jewelry. Luxury Swiss watchmaker Breitling will now be available to Oceania Cruises guests.
Diamonds International will launch on Seven Seas Mariner after the ship’s upcoming multi-million dollar refurbishment in late 2025.
“We are thrilled to be partnering with Diamonds International and believe that our guests will relish the opportunity to browse and buy from the remarkable array of brands on offer as they sail the globe on our small luxurious ships,” says Jason Montague, chief luxury officer for Oceania Cruises and Regent Seven Seas Cruises.
Diamonds International will offer its signature diamond, the Crown of Light, featuring a patented, 90-facet cut. Other brands that are part of the Diamonds International retail experience include Ferragamo designer handbags and accessories; Tumi luggage; Cariloha sustainable luxury linens made with bamboo; Chanel and Dior luxury fragrances; North Face outerwear; Italgem Steel men’s designer jewelry; and Panerai Italian luxury watches.
The collection will also include Fair Harbor, which turns ocean plastics into coastal-inspired clothing, and Alustre, a modern, diamond-infused cosmetics line offering makeup, skincare and fragrances.
“This partnership means a lot to us,” says Albert Gad, chief executive officer of Diamonds International. “We’re proud to keep growing with Oceania Cruises and Regent Seven Seas Cruises and our team is excited to bring our collections to their guests around the world, on every ship, now and in the future."
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