Didi Chuxing Announces International Division, Eyes English App

Image: PHOTO: Didi Chuxing is rolling out an English version. (Photo via Flickr/iphonedigital)
Image: PHOTO: Didi Chuxing is rolling out an English version. (Photo via Flickr/iphonedigital)
Gabe Zaldivar
by Gabe Zaldivar
Last updated: 2:30 PM ET, Thu February 23, 2017

Didi Chuxing, China's prolific taxi app, is going English.

The Beijinger's Michael Wester reports the company is in the initial throes of unveiling a version of the app that would make it far easier for English speakers to call for a ride in its app.

This comes about six months after Uber sold its claim in the country to Didi Chuxing, and according to Mashable, there have been some growing pains in getting a reliable translation for users. An early version of the app translated based on meaning, not phonetics and led to some confusion for users.

While some are cautious to assume an English version will hit various app stores shortly, The Beijinger cites a source that claims we will have something to use sometime in the next year: "a basic English interface will be rolled out as early as spring or summer of this year, and the intention is to eventually make the app 100 percent bilingual."

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While we may not know if Didi is going English until an official announcement, the company has certainly aimed to take its brand off shores and into the International sphere.

South China Morning Post reports the company recently unveiled an international division.

The report cites a joint statement from founder and chief executive Cheng Wei and president Jean Liu Qing: "In the next five years, Didi will grow beyond a mobility service to become the world's leading automotive network operator and a leader in new transportation technologies, as we embrace and lead the transformation of the global transportation and automotive industries."

It's clear the Chinese service has plans to expand its already tremendous hold on the country's ground transportation industry.

For those visiting and living in China who speak English, its expanse may soon include a viable solution for their respective language.


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